Limbs

Draft for legal review. This policy has not yet been reviewed by a solicitor and may change before Limbs launches. Items in [brackets] are still to be confirmed.

Privacy policy

Last updated: [date of publication]

The short version

Limbs has no accounts. We never ask for your name, email address, phone number, contacts or location. When you first open the app it makes up a random identifier (an "install id") and everything below is tied to that, not to you. Delete the app and the link between that id and your phone is gone.

Who we are

Limbs is run by [legal name of the owner or company, registered address]. We are the data controller for the information described here. Contact: [privacy contact email, e.g. privacy@playlimbs.com].

What we collect and why

WhatWhyKept for
The install id (a random code made on your phone) To keep your streaks, challenges and purchase together without an account On your phone until you delete the app
If you turn on the daily reminder: your push token, phone platform (iOS or Android), time zone, reminder hour and app version To send one reminder a day when the new goal is up Until you turn the reminder off, or the token stops working; then deleted
Your result for each daily puzzle: the date, number of guesses and score To show everyone's anonymous totals ("how everyone did") on the result screen [retention period to confirm]; only totals are published
Friend challenges: the code, both players' scores and guess counts To show the head-to-head result Challenges expire after 48 hours; [deletion period to confirm]
Usage events: puzzle started, guess made (right or wrong, never who you guessed), hint used, puzzle finished, share and challenge taps, reminder choice, paywall views and purchases; app version, phone model and operating system; app errors To learn which goals are too hard or too easy, and to find and fix crashes [retention period set in PostHog, to confirm]
The Season Ticket purchase, if you buy one To unlock the archive and practice, and to restore the purchase on a new phone As long as the purchase is valid, and as the law requires for tax records

The legal basis is our legitimate interest in running and improving the game (the reminder is based on your consent, which you can withdraw at any time in the app's settings). [Solicitor to confirm the lawful bases.]

Who processes it for us

Apple and Google also collect crash reports and app usage under their own policies if you have agreed to share them with developers in your phone's settings.

What we don't do

Your rights

Under UK data protection law you can ask for a copy of your data, ask us to correct or delete it, or object to how we use it. Because we don't know who you are, we will need the install id shown at the bottom of the app's Settings screen to find your data. Turning the reminder off deletes your push details straight away. You can also complain to the Information Commissioner's Office (ico.org.uk).

Children

[Solicitor to confirm the minimum age and any age-appropriate design obligations.]

Changes

If this policy changes, the new version will be posted here with a new date.